Welcome

Welcome to my blog dedicated to exploring unusual, innovative, hip, and worth-discussing marketing campaigns. I hope you have a fun and rich experience in it.

Thursday, June 25, 2009


FLOWCHART for BGCONNECT

●BGCONNECT@ ning.com
●What will be added to this site?
● In the text box I will add more detailed description of the project, outlining the benefits of joining the network.

● Events section will outline current and future community events in the area.
● In the photos section I will share some of my photos and invite others to share theirs.
● Blog- the blog will follow the format of the site and will be updates weekly with relevant postings. Potential topics include:” How to look for a job in DC”, “ How to find affordable housing”, “ “Information about universities and programs in the area( language courses, etc.)”
● Link to facebook and twitter updates
●Link to outside web sites such as the website of the Bulgarian Embassy in Washignton, Malincho.com- a website that sells Bulgarian food in the US, the “You know you are Bulgarian, when” group on facebook, travel agencies websites that offer good deals on plane tickets to Bulgaria;
● Link a podcast that explains the purpose of the network and urges members to join and contribute.
NOTE*: This is a preliminary layout I am actually working on creating a badge for the project and gathering/ making/remaking the rest of the visual materials

Thursday, June 18, 2009

My First and Last Second Life Experience



OK this comes from a person who has never played video games or has had any interest in video games whatsoever. I did not like Second Life, I can see why the obsession but as a newbie I didn't get to do much. I constantly got kicked out of " private places" and for some reason I always ran into sexual content.... I took a snapshot of one of the places. You can see the picture on my blog. I loved that I was able to change my appearance but other than that I did not meet too many people and did not get to interact with anything that much. All in all, I might give it another try but it is definitely something that I would not do on a regular basis.

Bottom line, why do we need second life. Do we need it when something is wrong with our first life? I have a hard time figuring out how interacting with animated strangers and attending virtual events can be considered fulfilling and valuable way of spending one's free time. I get that reality is harsh sometimes, but still if I wanted to live in a fantasy I would move to Puerto Rico... or Canada.

Just something to think about.

Monday, June 15, 2009

My first podcast ever

Hello Everybody,
I just created my first podcast.It is definitely rough around the edges but I think is a good first attempt. The podcast discusses a study published by the Society for New Communications Research that details the awareness of senior PR professional about new media and conversational marketing.
Enjoy listening,

Thursday, June 11, 2009

About the Photo Stream

If the motto of the 60s was " Love is in the air", then todays' motto is definitely " Marketing is in the air." The following photo stream demonstrates an experiment. Those of you who have actually spend some to read this blog know that it is based on the premise that we witness unprecedented marketing saturation. We are so used to persuasive messages, funny appeals, and shiny logos that we don't really pay attention at all to what is being marketed around us. Today on my lunch break I took a 15-minute walk around the block in one of the business districts of DC( Dupont)and spend 10 minutes shooting random pictures of marketing all around me. I think for the first time in a while I was actually paying attention to the plethora of marketing surrounding me.
Just something to think about.